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Tapout is an American business enterprise specializing in producing clothing and miscellaneous gear targeted at mixed martial arts fans who are generally males age 13–27 as well as a magazine devoted to mixed martial arts fighting (formerly Bodyguard magazine).

History

Charles Lewis, Jr. (also known as "Mask") and Dan Caldwell (also known as "Punkass") founded the Tapout company in 1997 in San Bernardino, California. The company is currently based in Toronto, Canada.[1] From a gross of $30,000 in 1999, Tapout's earnings rose to nearly $200 million in 2009 alone. The company has a worldwide network of licensed retailers, including Dillard's, Champs and Spencer Gifts.

In 2007, Tapout launched a reality television series, also called Tapout, on Versus. Each episode follows Mask, Punkass and their third partner, Tim "SkySkrape" Katz, as they scout fighters to add to their sponsorship roster.

Tapout signed "Internet legend" Kimbo Slice to a sponsorship deal in 2008. Tapout will be creating an exclusive Kimbo clothing line.

Playboy Playmate Kathy Shower has worked as a model for the clothing company.

The company was recently acquired by Authentic Brands Group.

Source:http://en.wikipedia.org/wiki/Tapout_(clothing_brand)