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With strong roots in hip-hop and youth culture, Ecko Unlimited has become the leading force in a generation without boundaries. The iconic rhino logo continues to charge across the clothing line in innovative, exciting ways since 1972. During a time of uncertainty, Ecko Unltd. manages to remain in a class of its own with an uninhibited pulse on emerging street trends and talent. From music videos and television programs to catwalks, action sports, and video games. Ecko clothing's "World Famous Rhino Brand" has expanded to include t-shirts, polos, jeans, shorts, watches, and more.
Eckō unltd. is a brand of urban lifestyle clothing founded by fashion designer Marc Ecko, that has been popular since the late 1990s, and moved into the mainstream urban culture in the early 2000s. The *eckō brand has expanded to include 12 lines:
- Ecko Unlimited (men's urban clothing line),
- Ecko Red (women),
- Eckō Function (outerwear and alternative sports),
- Marc Ecko Leather (leather goods),
- Marc Ecko watches,
- Marc Ecko Scopes (eyewear),
- Eckō Storage (bags and accessories),
- Marc Ecko Footwear (men’s, women’s, and children’s footwear),
- Zoo York (skateboarding),
- Marc Ecko Cut and Sew (men's preppy urban clothing line.),
- the new Eckō Unlimited Boys
- Ecko Red Girls lines.
The company partnered with the G-Unit Clothing Company from 2003 to 2008, helping the brand be marketed and merchandised. The joint deal folded as of February 2008[1]. On October 27, 2009, Iconix Brand Group purchased a majority 51% stake in Marc Ecko Enterprises.
Source: http://en.wikipedia.org/wiki/Ecko_Unlimited
